Communications & Marketing Specialist Part Time Jobs in Toronto, ON, Canada @Property Princess

We are looking for a talented individual with exceptional critical thinking and analysis skills to create non-commercial content that educates, informs and entertains. As a valued member of our content team, you will create high-quality content that viewers/readers will truly enjoy. The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap.

• Working cross-functionally to devise and implement marketing campaigns
• Collecting data on marketing campaigns
• Planning and coordinating seasonal promotions, events, or information sessions
• Ensuring all information on social media is up-to-date and accurate
• Building and developing relationships with key business stakeholders
• Leveraging analytics and competitive analysis to help create new campaigns
• Ensuring ongoing communication with managers and other department leads
• Supporting the optimization of marketing channels and ROI
• Results-oriented with the ability to identify forward-thinking techniques to achieve revenue goals
• Develop and implement a communication strategy that includes media outreach and social media content creation.
• Research and write press releases, and content for the company website, infographics, blogs, and newsletters.
• Acquire and maintain a detailed knowledge of the company’s policies, principles, and strategies, and keep up-to-date with relevant developments.
• Arrange and coordinate press conferences, and plan events.
• Facilitate the resolution of disputes with external role-players.
• Adhere to the company’s style guide, ensuring that we produce a high-quality and error-free copy.
• Work with key internal role-players to brainstorm content ideas, in line with the company’s strategy and in support of various brand initiatives.
• Support and evaluate results of communication campaigns with the team.
• Build and maintain relationships with journalists and key external role-players.
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Moderate all user-generated content in line with the moderation policy for each community
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions

Job Types: Permanent, Part-time

Salary: From $18.00 per hour

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Toronto, ON: reliably commute or plan to relocate before starting work (required)

Education:

• Bachelor’s Degree (preferred)

Experience:

• public relations: 1 year (preferred)